Leadership’s Essential Role in Public Relations

by Jeremy Juhasz | April 18, 2017 |

Public Relations

For many industries, mandatory leadership qualities are often discussed and dissected. Surprisingly, not too much research has been dedicated to leadership in PR.

Improving Quality Control When PR Pros ‘Go Live’

by Jeremy Juhasz | April 06, 2017 |

Public Relations

We are well into the acceptance stage of Facebook Live as an outlet to help brands tell their story. However, there should remain a distinction between how public relations professionals employ the tool and how the every day social media user is marketed how to use it. Facebook has stressed how easy it is to use its live feature. And to their credit, it is. Or is it?                                                                                                                                                                                      

Why This Millennial Treasures Baby Boomers and Gen Xers

by Jeremy Juhasz | February 09, 2017 |

Public Relations

Our COO, Yvonne Hanak, pitched me a blog idea a couple weeks ago. She wanted to write a column about her recent experiences working with millennials.

Maybe Millennials Have it Right?

by Yvonne Goforth-Hanak | January 31, 2017 |

Public Relations

This started as a typical rant against the younger generation of workers. Self-entitled and lazy, these ‘kids’ who expect a participation trophy (paycheck) and a big title just for showing up. A gross generalization you might say? Allow me to present four recent real examples of my experience with millennial employees:

PR Agency Account Management: From Adequate to Astonishing

by Kevin Foley | January 12, 2017 |

Public Relations

This is the first in a series of blogs authored by KEF Media founder and CEO Kevin Foley. A 36-year veteran of the public relations agency business, Kevin shares his experience and insights with agency account managers. You can reach him at kfoley@kefmedia.com.

Making the Playoff: Broadcast PR Wins and College Football

by Tony Cordaro | November 30, 2016 |

Public Relations

College football fans gather each Tuesday this time of year to see who is in and who is out of the college football playoff. Did your team win? Did they win enough? Do they have what it takes to earn one of the top ranks in the country? The ultimate goal: solidify yourself as one of four teams who get a shot at a national championship.

5 Ways You Can Deliver the Eyeballs

by Kevin Foley | October 20, 2016 |

Public Relations

As a public relations agency account manager, I took over a beer client many years ago. As it happens, my client contact back then was also new.

4 Media Solutions for an Internal Spokesperson

by KEF Media | July 13, 2016 |

Public Relations

Applying the "3T filter" (Talent, Topic, Timing) to satellite media tours leaves some agency teams asking the same question:

6 Tips for Networking in the Public Relations Industry

by admin | June 03, 2016 |

Public Relations

At the core of successful public relations individuals, departments or agencies is the ability to communicate openly and freely. How we meet, develop and progress interpersonal relationships is the foundation for partnership. We’ve coined this professional relational development as networking.

Despite Rio Bad News, Show Will Go On

by Kevin Foley | May 26, 2016 |

Public Relations

The bad news keeps pouring out of Rio de Janeiro, host city of the 2016 Summer Olympic Games.

Follow Us

KEF Media on Twitter